Skanska USA, one of the world’s leading construction and project development firms, today announced the hiring of Jody Fisher as Vice President, Media & Content. He will be based in the Skanska USA’s flagship office located in the Empire State Building in New York City.
An award-winning publicist with more than 20 years of corporate and consulting experience in New York and national media markets, Fisher will play a critical role at Skanska USA in developing and executing internal and external communications strategies to support the company's business objectives with a particular focus on national media relations. In his newly created role, Fisher will also ensure the company’s local media efforts across the country are aligned with Skanska USA's national media strategy.
“Jody’s addition to our team deepens the bench of talented communications professionals at Skanska and positions us to tell compelling stories about our employees, our projects and our leadership that make us a sought-after partner in some of the most important construction projects in the country,” said Nicole Didda, SVP of Communications to whom Fisher will report.
Fisher is well-versed in the construction industry, having played pivotal communications roles for Silverstein Properties at the World Trade Center, Brookfield Properties at Manhattan West/Hudson Yards, Fisher Brothers, Tishman Construction, Vornado Realty Trust, Plaza Construction and the New York Wheel.
As a counsellor in strategic communications, public relations and reputation management, he has been the creator of innovative and impactful publicity programs for a wide variety of clients including NewsCorp, BMW and KeySpan/National Grid. Fisher helped lead the public relations campaign for the acquisition and arrival of the Space Shuttle Enterprise to the Intrepid Sea, Air & Space Museum in 2012. His work with the Fisher House Foundation and Intrepid Fallen Heroes Fund has helped change the lives of thousands of military service members and their families, and helped catapult these organizations to elite status among military charities.
Fisher began his New York City media career as a radio reporter for stations including WINS-AM and WCBS-AM. He is a graduate of Fordham University.